לא צויין
נקבה
לא צויין
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מלאה
מיידית
עבודה שהיא לא באזור המרכז - יכולה לעבוד באופן היברידי
תואר ראשון
עברית
אנגלית
רכב פרטי – רישיון ב'
רכב פרטי
EXPERIENCE
RevOps Marketing Specialist- Current – Built the marketing strategy from scratch — defining brand positioning, channel mix, audience segmentation,
and go-to-market priorities aligned to business goals – Set up the Shopify ecommerce infrastructure and implemented product analysis platforms to track buyer
behaviour and funnel conversion at every stage – Owns the content calendar and editorial planning – Tracks and benchmarks LinkedIn performance against competitors, delivering data-driven recommendations
to leadership
N-DRIP LTD | Digital Marketing Specialist- Aug 2023 – Dec 2025
N-Drip is an agri-tech pioneer bringing precision drip irrigation to emerging markets across Israel, India, and
beyond. Mariana owned digital marketing end-to-end. – Managed paid media across LinkedIn Ads, Google Ads, and Meta — from creative development to budget
allocation and performance reporting across international markets – Built HubSpot-powered email marketing workflows, achieving continuous improvements in open rates, click
through rates, and conversion – Led social media growth across LinkedIn, Facebook, and Instagram — content creation, community
management, and analytics – Delivered weekly campaign performance reports, attribution, translating raw data into clear, actionable
strategic recommendations for leadership (Revops) – Tracked key campaign metrics including CTR, CPL, conversion rate, and ROAS across GA4 and HubSpot,
synthesising multi-channel data into actionable dashboards for leadership
ACCELARIO | Digital Marketing Manager- April 2022 – Jul 2023
Accelario is a SaaS B2B platform in the test data management space. Mariana led demand generation and paid
media strategy in a fast-scaling startup environment. – Led full-funnel paid campaigns across LinkedIn Ads and Google Ads — keyword strategy, creative direction,
audience segmentation, and landing page optimization – Ran continuous A/B testing on creative, copy, and audiences to maximize conversion and reduce cost-per
lead – Partnered with sales to monitor the lead funnel, improve lead quality, and extract behavioural insights that
sharpened targeting strategy
– Managed concurrent campaigns across multiple international markets and audience segments, maintaining
performance rigour and consistent reporting cadence across channels
INTERNATIONAL CHARITY – ADVOCACY FOR ISRAEL | Campaign Manager & Production Manager
Dec 2024 – Present
Based in the Galilee — in the north of Israel — this organization operates at the frontline of Israel advocacy and
community work. Mariana held a dual role as campaign strategist and production lead, running the full marketing
operation in-house. – Designed and executed integrated fundraising campaigns across email, social media, and content —
targeting the US donor market (B2C) – Produced all campaign assets in-house: email sequences, newsletters, social media posts, and promotional
materials — from concept to delivery – Managed the full production workflow, coordinating creative teams and copy to strict launch deadlines – Navigated complex platform restrictions on Meta and YouTube while maintaining audience engagement and
advocacy reach – Drove donor engagement strategy and tracked campaign KPIs, continuously optimizing based on
performance data – Built AI-powered content automation workflows using Make and HubSpot for consistent, scalable brand
presence
THE REAL ISRAEL PODCAST | Production & Content Manager
Dec 2024 – Present
A media platform telling untold stories from the land of Israel. Mariana manages the production pipeline, editorial
strategy, and social media presence. – Prepares in-depth editorial briefs and guest research for interviews with international journalists, authors,
and public figures – Manages the social media content calendar and posting strategy across Meta and YouTube – Creates episode-adapted social copy and short-form content to grow the show's digital footprint and
audience reach
KESHET JOURNEYS | Project Management Coordinator - April 2019 – Jan 2022
Israel's premier faith-based heritage travel company. Mariana coordinated international group experiences and
expanded the company's reach into new markets. – Managed international group visits to Israel end-to-end — bookings, logistics, and full itinerary development
(B2C) – Expanded the Latin American market through strategic outreach, partnership development, and targeted
relationship-building – Coordinated international film crews and location scouting during COVID-19 restrictions, sustaining the
company's international media presence
EXTRATEGIA PR & COMMUNICATION | Key PR Account Manager - Sep 2013 – Feb 2019
Clients: Magdala Archaeological Site · Notre Dame of Jerusalem (Vatican Jerusalem Branch)
This is where Mariana's PR career reached its highest-profile stage. Managing communications for two of the
most significant religious and cultural institutions in the Holy Land, she operated at the intersection of
archaeology, religion, and international media.
– Directed international PR strategy for Magdala — site of one of Israel's most important archaeological
discoveries on the Sea of Galilee, associated with Mary Magdalene — generating press coverage across
major international outlets on multiple continents
– Managed communications for Notre Dame of Jerusalem, the Vatican's Jerusalem cultural and hospitality
center, coordinating with the Pontifical Institute and international Catholic media – Produced and coordinated international press conferences and high-profile media events for Israeli and
global audiences – Managed media crises with speed and discretion, protecting client reputation under high-visibility, high
pressure conditions – Built and maintained strong relationships with international correspondents, religious media, and diplomatic
press corps
SESENTIDOS MAGAZINE | Marcom & PR Manager - Jan 2006 – May 2013
A leading Mexican lifestyle and culture magazine where Mariana built the foundations of her editorial, PR, and
production career. – Led marketing and PR strategy across print and digital platforms, developing the brand's media identity and
market positioning – Built strategic brand partnerships that expanded reach and drove B2B and B2C revenue – Collaborated with graphic design and post-production teams on editorial content, advertising campaigns,
and branded productions – Produced and managed large-scale editorial events to grow the magazine's audience and advertising
ecosystem
EDUCATION
BA in Marketing Studies · UNITEC, Mexico · Graduated August 2012
PROFESSIONAL PROFILE
From Vatican press rooms to SaaS growth funnels, Mariana Bravo Kotler is a rare marketer who has operated
at the intersection of high-stakes PR, media production, and performance-driven digital marketing for over 15
years. She has built campaigns that raised funds for communities under fire in northern Israel, managed
international press for one of the most significant archaeological discoveries in the Holy Land and scaled paid
advertising programs that drove pipeline for B2B SaaS companies across global markets. A native Spanish
speaker with professional English and conversational Hebrew, Mariana brings the creative instinct of a
storyteller and the analytical rigor of a performance marketer, across Israel, the US, Australia and Latin
America.
NOTABLE PRODUCTION ACHIEVEMENT
Cannes Lions – 2nd Place Award 2026 | Video Production
Served as casting director, production coordinator, and on-set production manager on a short-form video that was
awarded 2nd place at the Cannes Lions International Festival of Creativity. Responsibilities spanned the full
production lifecycle: talent casting and management, filming organization and scheduling, on-set production
oversight, and end-to-end budget control.
DIGITAL SKILLS & TOOLS
CRM & Automation: HubSpot (Expert) · Make · Clay · Monday.com · Instantly
Paid Advertising: Google Ads · LinkedIn Ads · Meta Ads
Ecommerce & Analytics: Shopify · GA4 · Product Analysis Platforms
Content & Design: Canva · Mailchimp · AI Tools (Claude · ChatGPT)
